038: Rick Liston - How To Create an Epic Client Journey With The Ultimate Wedding Workflow

First and foremost, Rick is a dad and a husband. His world revolves around his wife Nadia and daughter Vedra. After shooting on every continent, he is now a wedding photographer solely dedicated to serving his local region, the Yarra Valley. His relationship with local venues provides him with a sustainable source of leads and the opportunity to shoot a high volume of weddings, over 100 per year. This has led to his obsession with streamlining his workflow, leveraging automation and outsourcing to drastically reduce the time he needs to spend behind the scenes  and treats himself more like his own associate shooter; just showing up to shoot, having a zoom call, and answering the odd query over email.