04 | Achieve More By Doing Less with Crista Grasso

Crista Grasso is a lean business consultant who helps growing businesses achieve more by doing less through a combination of strategic planning and lean business practices. Known as the Business Optimizer, Crista has the ability to quickly act through the noise and focus on optimizing the core things that will make the biggest impact to grow and scale a business. She specializes in helping businesses identify the most important strategically aligned things they should focus on right now and that will drive maximum value for their customers and maximum profits for their business. As the creator of both The Lean Out Method and the 90-Day Lean Out Planner, Crista has been helping businesses achieve accelerated results and increased profitability for more than two decades.  In today's episode Crista and Jen discuss:  8:30 the downside of doing "all the things" 9:25 the 3 parts to a creating a vision for your business and life 11:55 the things we think we should be doing but really don't need to do 20:55 the one thing you need to do if you truly want to a laptop lifestyle 22:55 what to consider when hiring 27:25 the key to scaling quickly 30:30 why you should consider adding a physical product to your online service If you loved this episode then you won't want to miss the opportunity to join like minded, high achieving women at the Lean Out, Level Up Retreat. Reserve your spot today! Want to start your strategic planning? Order your 90 Day Planner to help you create and execute your plan, remembering to plan "just in time." If you have a plan but are struggling to execute, are not getting your desired results or are wondering if your vision needs some fine tuning, your book your 1:1 business intensive session with Crista and start getting the outcomes you knew you could.  Love this podcast? Then you want to join the Lean Out Method community on Facebook for weekly mini trainings with Crista. Ready to start your own podcast but not sure where to start? Download our free guide to help get you started (it's everything Jen wish she knew when she started) at thevendorsdaughter.com/podcastguide.  Already have your podcast and ready to outsource the editing/production so you can focus on your zone of genius? Apply for The Vendor's Daughter editing services at thevendorsdaughter.com/podcastediting Want to try new, healthy snacks each month? Sign up for Oh Goodie! Box, a snack box subscription service that brings whole food snacks directly to your door. Use promo code TVD for 10% off your first order at ohgoodiebox.com  Want more from The Vendor's Daughter? Make sure you are subscribed so that you never miss a show and Follow @thevendorsdaughter on Instagram for a behind the scenes look at Jen's life and daily inspiration on how to grow your business and your personal life.