04 - Becca McAbee of Booty Lab

Becca McAbee, owner of Booty Lab, joins us on Toucan Talks this week! Booty Lab is a boutique strength training gym for women Wilmington, NC. In this episode, Becca shares her knowledge and experience on finding her niche and target client. She shares what it was like shutting down a successful fitness studio to follow her passion and narrow down her target client. The risk was huge, but the reward both personally and professionally was worth it.Plus, in true Toucan Talks fashion, we have some fun swapping Instagram accounts, getting insight on what’s “trending” in the fitness space, and Becca’s favorite glute exercise. If you’ve been wondering about ‘niche-ing down’ or how to define your ideal client,  you don’t want to miss this episode.Get more from Kickstart Your Week!Watch on YouTubeFollow on InstagramSubscribe to our email list//Meet your hosts and learn more about Kickstart Collective at kickstartcollective.coKickstart Collective is a creative marketing agency based in Wilmington, NC. We offer our clients a creative advantage through creative content and marketing strategies.