041: The Marketer's Filter

Pete and Dom discuss the Marketers Filter, a way of evaluating your use of various marketing channels which will help you get the most from them. Pete uses Cialdini's Influence factors and The Marketing Symphony as example frameworks to check against. Action Step: Check if you are using tools like Twitter or Online Video effectively against the Marketing Symphony or Cialdini's Influence Factors Tech Tip: If you are using online video, be sure to include your web address! -= Links =- - Special PreneurCast Listener Offers from our Sponsors: http://ReadItFor.Me/preneurcast - ReadItForMe creates multi-media summaries of popular business and personal development books. Visit our link for a 14-day trial and a PreneurCast listener 10% discount on their membership fees. http://audibletrial.com/preneurcast - Audible has a huge library of audio books of all types. Visit our link for a 14-day trial and PreneurCast listener coupon for a free audio book. - PreneurCast Episodes: These previous episodes are talked about in today's show. Go back and listen, if you missed them, over at http://preneurmedia.tv PreneurCast Episode 2 - Pete and Dom discuss the Marketing Symphony - Online Resources: The Content Leverage System - The post on the Noble Samurai blog that Pete did about our publishing workflow -=- For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv or drop us a line at: [email protected] If you like what we're doing, please leave us a review on iTunes or the Web Site.