043 | Matt Charney: Becoming a Unicorn with Social & PR

Join host Stephen Lowisz as he dives into an epic conversation with marketing maverick Matt Charney. From his unexpected leap from screenwriting into recruiting and marketing, to his current role juggling multiple brands as a solo marketer, Matt brings a wealth of unique experiences and insights to the table. Discover how Matt has built powerful brand awareness for companies like Employer.com and Recruiter.com, leveraging strategic domain acquisitions, PR buzz, and commanding social media presences. Learn his secrets for growing a following of over 200,000 on LinkedIn, engaging with influencers, and using content to differentiate in crowded markets. This episode delivers actionable tips on scaling businesses rapidly, driving leads with organic strategies, and thriving without the typical corporate marketing bureaucracy. Whether you're a B2B marketer, startup founder, or just looking for fresh ideas to level up your go-to-market approach, this episode is packed with invaluable strategies, relatable struggles, and a hefty dose of inspiration.