046 Launching a digital product: Insider secrets

FULL SHOW NOTES: www.travelfreedompodcast.com/046   Summary:     Jason Will of Zipkick shares how their new travel app launch has got so much attention, without a massive media budget. How to build the relationships that will make your product launch with a bang, not a fizzle.       Topics:     The new Zipkick intelligent booking app that is working with bloggers Using twitter to land big fish really works - tips to help you succeed at networking with twitter Networking doesn't start with business The elements of a product launch strategy and how they work together How to leverage people to be desperate to advertise your launch for free Why cold sales pitches are the least effective method for getting launch support The importance of brand alignment in getting raving supporters