048 - 2021 Trend Predictions With Fashion Forecaster Eve Gardiner

After reposting one of Eve's images on my stories, we struck up a convo in the DM's and instantly hit it off! As a trend forecaster and innovative knitwear designer, Eve drives to inspire, create and push for change in the fashion industry. Working with leading UK brands, she has experience in all areas of the design process: // reporting future macro influences // building innovative trend concepts // researching sustainable design innovations // creating new materials, shapes and knitwear silhouettes // designing fashion-forward knitwear ranges   She's now based in the creative hub of Berlin after having spent most of her design career in London. Her creative and lateral thinking stretches beyond the fashion industry, as she explores inspiration from art, history, interiors, lifestyle and more. In this episode we discuss : Eve's career history in the fashion industry Where to look for trends for free The difference between shopping for yourself and researching trends What 2021 has in store following the shit show that was 2020!   Are you ready to discover what it takes to become a 6-figure fashion brand?  Or maybe you're already there & looking for ways to improve! I have a really fun quiz for you to try out today!  It's just 21 questions that will determine a score from 0-100 and you'll automatically receive a personalised audit of how your business is doing. As a fashion brand owner, it can be challenging (to say the least!) to stand out in a crowded market and drive consistent sales. However, with the right marketing, product development, sales channels and pricing strategy, you can take your fashion brand to the next level! In under 2 minutes, ask yourself these carefully selected set of questions to determine if your fashion brand is on the path to success.   For example … *Do you regularly update your website and analyse your competitors' pricing?  *Do you frequently update your website's content and product offerings to keep customers engaged? *Does your fashion brand have a content marketing strategy?  Take the quiz to unlock the secrets of a 6 figure fashion brand and see how you compare. Once completed, you'll receive an e-mail with a fully personalised audit on how you can scale with success - it's honestly so cool, you have to try it to see for yourself… links You can keep in touch with Eve via the links below: https://www.instagram.com/_thisistrend/ https://thisistrend.net/ listen You can listen by clicking through to Apple Podcast here Remember to hit the subscribe button so you don't miss an episode!   contact me If you'd like to find out more about working together on your brand, click here