#049: Strata Stories - The Best Way To Monetize Your Expertise as a Therapist (Feat. Rafael Salazar)

On this episode of Strata Stories, we talk with Rafael Salazar the owner & CEO of ProActive Rehab & Wellness We dive into:1. The various ways to monetize your expertise as a therapist2. How to motivate staff to create content3. The importance of establishing a culture of consistency when it comes to creating content4. When to fire a therapist and how to do so5. And why you must make sure you’re supporting employees during performance improvement periodsStrata Stories are conversations between Strata's CEO, Paul Singh, and leaders in the OT & PT world. We interview practice owners, therapists, consultants, and coaches disrupting healthcare to make a positive change!If you'd like to learn more about Strata and achieving a 99.99% reimbursement rate for your PT, OT, or SLP Clinic head over to stratapt.com and book a call with our team!If you have any questions, send us a note [email protected]. Strata Stories is produced by Thomas Schreiber, our Director of Marketing