050:The Instagram Problem Every Woman Entrepreneur Has — She Built the Fix

If you’ve ever wondered why your Instagram looks busy but not profitable, this episode is for you. In this conversation, Christina sits down with sales trainer and founder of Action Academy, Faith Armstrong, to unpack the real problem women entrepreneurs face on Instagram—and the software + sales system she built to fix it. They dive into how to use DMs, outbound sales, and automated systems to book more qualified calls, build real relationships, and actually close clients from Instagram… without feeling spammy, salesy, or glued to your phone. Faith pulls back the curtain on her AI-driven Instagram sales system that finds your target audience, starts relationship-based conversations in the DMs, and then sends leads straight to you—while you stay in your zone of genius. Christina also shares how she thinks about compounding effort, building a “fat pipeline,” and why slowing down the sales process actually leads to easier yeses. This episode is perfect for high-achieving women entrepreneurs who already have an offer that works, but are tired of posting endlessly on Instagram without seeing consistent sales. In this episode, you’ll learn: Why most women are using Instagram in a way that kills conversions The difference between inbound vs. outbound sales—and why you need both How Faith’s AI Instagram system finds your ideal clients and starts real conversations in the DMs Why slowing down the sales process helps you close more (and feel better doing it) How to simplify your marketing, choose your platform, and build a sales engine that fits you A healthier, relationship-based way to sell that still drives serious revenue Connect with Faith Armstrong Instagram: https://www.instagram.com/faith_ann_armstrong/ Website: https://www.myactionacademy.com  Application Call: https://calendly.com/faithanncoaching/cal   Connect with Christina & House of Cortessa House of Cortessa waitlist & "The Experience" Live in Nashville: www.christinakokologiannakis.com/HOC-waitlist