#051 - Are LLMs Destroying Google Search? episode artwork

EPISODE · May 12, 2025 · 38 MIN

#051 - Are LLMs Destroying Google Search?

from The Collective · host Trevor Norton & Steve Peron

Trev & Steve discuss the challenges and realities of agency life, the perception of time in relation to productivity, and the evolving landscape of search engines and advertising in the age of AI. They explore the implications of AI on job performance, branding ethics, and the future of Google search amidst increasing competition. The conversation also touches on the societal impact of AI and the balance between digital and analog experiences.If you run an agency, work in one or do a lot of freelance consulting type work you can absolutely relate to this episode. Want to learn more about us and our services? Reach out!Steve:https://collective42.com/Trevor:https://www.r40collective.com/#digitalmarketing #ai #aimarketing #ppc #seo #growthhacking #googleads #searchenginemarketing #sem #ga4 #googleanalytics #growthmarketing #demandgen #pmax #performancemax #gtm #tagmanager #marketingagencies #chatgpt #claude #perplexity #llms #openai

Episode metadata supplied by the publisher feed · Published May 12, 2025

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#051 - Are LLMs Destroying Google Search?

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