052: Ritika Singh - Leading Consciously with Purpose

After a decade of sales and business development roles across SME and large corporates, in a wide range of industries, Ritika now engages with businesses to build their B2B strategy and grow customer bases. She founded her sales consulting firm, Ri-Think Ltd earlier this year, which helps businesses grow through sales leadership, strategy, enablement and implementation. Described as radically innovative, she is constantly challenging the norm to enhance customer experience and build successful growth strategies. Alongside her business venture, Ritika is also keen to prepare people for the future and is always on the lookout for opportunities to enable individuals for success. She is passionate about advancing women in leadership, a circle leader for Lean In Auckland and a member of SuperDiverse Women. Ritika is on the leadership committee for The Period Place and 10x10 Philanthropy Auckland. She also hosts LinkedinLocal Auckland which gives professionals an opportunity to meet with social media connections in person.On this episode:Ritika tells about her start in aviation and how that led her to where she is today.Ritika gives advice for young people starting out in leadership roles.Ritika and Denis talk about the importance of networking in leadership.Ritika talks about how the changes in her business and industry have impacted her.Ritika talks about the difference in a leader who is profit-driven versus purpose-driven.Ritika explains how important it is for millennials to have strong leadership.Key Takeaways:Be open to taking risks and failing.Consistency is key in networking. When you need to pivot, take care of your people!Tweetable Quotes:“There are many facets of leadership. I feel many people look at it through one single lens, but there’s a lot of different ways to approach it.” - Ritika“When you choose to lead, do it with purpose.” - RitikaRitika Singh:Find her on LinkedIn @ Ritika SinghResources Mentioned:Email: [email protected] Is Changing FaceBook Group https://www.facebook.com/groups/LeadershipIsChanging/