052: The #1 Reason Most Facebook Ads Fail

In this episode, you'll learn: • What is the definition of a landing page? • The reasons why you shouldn't use your home page as your landing page • How to use headlines, subheads, bullets and "call to actions" on your landing page • Why your market and your message need to match the benefits of split-testing your landing pages • Why adding video to your landing page can make a HUGE difference! LINKS:

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This episode is 37 minutes long.

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This episode was published on December 8, 2016.

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