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052: The #1 Reason Most Facebook Ads Fail

Episode 52 of the The Business of Boutique Fitness podcast, hosted by Lise Kuecker, titled "052: The #1 Reason Most Facebook Ads Fail" was published on December 8, 2016 and runs 37 minutes.

December 8, 2016 ·37m · The Business of Boutique Fitness

0:00 / 0:00

Episode Description

In this episode, you'll learn:

• What is the definition of a landing page?

• The reasons why you shouldn't use your home page as your landing page

• How to use headlines, subheads, bullets and "call to actions" on your landing page

• Why your market and your message need to match
the benefits of split-testing your landing pages

• Why adding video to your landing page can make a HUGE difference!

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