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#053: Customer Data Platforms with Todd Belcher episode artwork

EPISODE · Jan 3, 2017 · 50 MIN

#053: Customer Data Platforms with Todd Belcher

from The Analytics Power Hour

Do you care about acquiring customers? Do you care about data? Do you like wearing shoes that have soles that are 2-3″ thick? Put those three things together and it means you care — or should care — about customer data platforms. On this episode, Todd Belcher from BlueConic joins us to explain what CDPs are and what they're good for. Tune in to hear Todd masterfully steer clear of a sales pitch for his company…while Michael transitions on the fly from getting a basic understanding of CDPs…to installing BlueConic on this site…to pitching BlueConic himself! For complete show notes, including links and the show transcript, go to: http://www.analyticshour.io/2017/01/03/053-customer-data-platforms-with-todd-belcher-2/.

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#053: Customer Data Platforms with Todd Belcher

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How long is this episode of The Analytics Power Hour?

This episode is 50 minutes long.

When was this The Analytics Power Hour episode published?

This episode was published on January 3, 2017.

What is this episode about?

Do you care about acquiring customers? Do you care about data? Do you like wearing shoes that have soles that are 2-3″ thick? Put those three things together and it means you care — or should care — about customer data platforms. On this episode,...

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