053 - Lee Caraher - CEO, Author, and Speaker

What is the secret to unlocking millennial potential in the workplace? Lee Caraher, CEO, Author, and Speaker joins us today to talk about a host of topics affecting businesses in today's dynamic economy and inter-generational landscape. Her first book: Millennials & Management: The Essential Guide to Making it Work at Work, addresses the very real concern of how to motivate, collaborate with, and manage the Millennial generation, who now make up almost 50% of the American workforce.  Her latest book: The Boomerang Principle: Inspire Lifetime Loyalty from Your Employees, shows how companies and leaders can realize tremendous advantages by letting go of their old definition of workplace loyalty and replacing it with a mindset that inspires employees to be loyal for their lifetimes. Lee is also the founder and CEO of Double Forte, a successful national public relations, content marketing and social media firm. Would you like to know more about how to deal with your employees in this quickly changing modern landscape?