055: Why I Switched To Infusionsoft (And I'm Not Leaving Anytime Soon

If you’re building an online business, then you’ve likely seen or heard that upgrading to an email marketing provider or system is a must in order start making the big bucks. Who knows why people actually believe that, but there are some really good reasons why you might want to switch to a more customizable marketing system. But before we talk about my switch to Infusionsoft about 2 years ago, I want to make sure you know my stance on upgrading tools... They are often not necessary or critical until they no longer work. I never suggest an upgrade or a tool/system change unless it’s going to revolutionize or fix a part of the business. And I definitely say no to upgrades that require you to move your entire list or marketing funnel right before a launch. So knowing this, you may think my move to Infusionsoft was unnecessary, but the change falls under the “this revolutionized” my workflow and productivity. Plus, I did it at a time when a launch wasn’t imminent. In this episode, you’ll learn: What led to my decision to switch email marketing providers Why Aweber no longer worked for me The main reasons I knew Infusionsoft was right for me Specific reasons and features that have kept me a customer. Complete show notes at annesamoilov.com