#056: Blending Beauty & Function: Jeni Nguyen’s Journey to Creating Bunny-Friendly Furniture

Welcome to the 23rd episode of Take the Leap's second season. In this episode, "Blending Beauty & Function: Jeni Nguyen’s Journey to Creating Bunny-Friendly Furniture" our guest is an inspiring reminder that passion and creativity can drive business success, even in a niche market. By following her gut, solving her own problem, and trusting that others would resonate with her vision, Jeni has created a functional, beautiful brand that helps both rabbits and their owners live better lives. Jeni’s story proves that sometimes the best businesses start with the question: “Why not me?” Some of our favorite takeaways include: Get comfortable with being uncomfortable–success requires navigating uncertainty and discomfort. Find joy in the process–entrepreneurship is challenging, but the experience is worth it. The biggest surprise in business? Finding customers was easier than expected–manufacturing and supply chain logistics were the harder part. Download the FREE Better Bunny Living GuideJoin the Better Bunny Club and start living in harmony with your pet house rabbit. https://binkrabbitgoods.com/pages/free-guide Join the WAITLIST for BINK’s next furniture production runBe the first to know when bunny furniture is back! 🐰 Next release: Easter 4/20/2025Guest & Host Information:Guest, Jeni Nguyen, Founder of BINK Rabbit Goods Co-Host, Ashlan Glazier-Anderson, Owner of AshbeanPDX MarketingCo-Host, Victoria (Tory) Proppe, Owner of Imagine Marketing StrategiesConnect with Jeni:On Instagram @bink.rabbitgoods Visit BINK Rabbit Goods websiteGuest Bio: Jeni Nguyen Jeni is a creative problem-solver passionate about crafting beautiful, thoughtful designs. With a background in bespoke architecture, she thrives in big-picture strategy and moves fluidly across design disciplines. Working at the intersection of storytelling and design thinking, Jeni strives to reveal meaning in every project. As the founder of BINK Rabbit Goods, she designs elegant, rabbit-safe furniture solutions and lifestyle products that elevate the connection between pet bunnies and the humans who love them. Her work has been published in Dwell, Design Milk, Domino, Apartment Therapy, and others. Through BINK, Jeni is redefining what it means to live harmoniously with house rabbits.Connect with us:Subscribe to our YouTube channel: Take the LeapFollow us on Instagram: @taketheleap_todayFind Ashlan on Instagram & LinkedInFind Tory on Instagram & LinkedIn The CourseThe Take the Leap course contains everything you need to know to successfully launch your business now. Sign up today to join the course and get support from Ashlan & Tory who will guide you through your journey as a new entrepreneur. Like our content? Be sure to subscribe and review! Want to keep in touch? Find us on:YoutubeInstagram