#056 - Speed & Vetting Prospects for Agency Growth

Trev returns!In this episode, the guys discuss the importance of speed in responding to prospective clients and their general approach to initial discussions.  They emphasize the importance of getting to know what your prospect is trying to accomplish, if you’re the right fit to deliver on their goals and making sure they’re a culture fit for your organization.The guys discuss how shitty clients can provide short term revenue but actually ruin the vibes of your team which can have serious consequences on the sustainability of your business. The conversation also touches on the future of AI and human interaction in marketing related to some scams and BDR / SDR AI activities.  Are we moving towards a world where all outbound is AI automated?Want to learn more about us and our services? Reach out!Steve:https://collective42.com/Trevor:https://www.r40collective.com/#digitalmarketing #ai #aimarketing #ppc #seo #growthhacking #googleads #searchenginemarketing #sem #ga4 #googleanalytics #growthmarketing #demandgen #pmax #performancemax #gtm #tagmanager #marketingagencies #chatgpt #claude #perplexity #llms #openai #aimode #aimax