057: The Cigar Sense panel

The Cigar Sense panel is a key instrument that allows consumers to know what a cigar actually delivers to the senses. On top of to consumers, the trained sensory panel work is dedicated to anyone who wants to know and market the cigar for what it is. Quick episode summary Benefits vs. mainstream marketing or promotional copy Difference between consumers (or untrained tasters) and trained tasters within a sensory panel The purpose of the trained sensory panel How many panelists (aka analysts) should there be? The sensory analysis system The selection of panelists The training The samples procurement The samples preparation The descriptive test The product specification The analysis submission The blind data consolidation References On sensory analysis and its misconceptions: https://www.cigarsense.com/a-new-profession-in-the-cigar-industry/ On cigar reviews usefulness and standards: https://www.cigarsense.com/on-cigar-reviews-usefulness-and-standards/ On sensory analysis vs. tastings: https://www.cigarsense.com/sensory-analysis-or-tastings/ On the science of cigar tasting: https://www.cigarsense.com/the-science-of-cigar-tasting/ On sensory evaluations: https://www.cigarsense.com/005-on-sensory-evaluations/ On sensory analysis: https://www.cigarsense.com/004-on-sensory-analysis/ Feedback and promotion on the show You can ask your questions, make comments and be featured on the show! Let your voice be heard. Email Franca Comparetto [[email protected]]. We have no external investors, nor ads revenue. Just like for the Cigar Sense membership and our educational resources, we strive to provide independent information.