059: Reduce the work that keeps you busy (featuring client Jenny Collins)

Mini series part 7: What if you could cut the time that you’re currently spending on marketing and admin tasks in half, so that you could spend more time on your paid client work, on your dreamy business updates, or just free that up for your life outside of work? During the past 6 episodes, I’ve been diving into what productivity actually looks like for business owners and how we can keep growing our businesses without having to resort to hustle and overwork. But I know that it can feel really hard to trust that it’s possible to work less and to simplify, or even to let go of some tasks. It can feel like that would be the opposite of being productive, and that it would affect your income and your progress in a negative way. So I asked Jenny to come on the podcast with me to talk about her experience. She’s an architectural designer based in Cape Town, South Africa. We teamed up to simplify and streamline some of the things in her business that were taking up more time and energy than she’d like them to, because she needed to spend more time on invoicable client work *plus* she wanted to get her weekends back. It’s been about 6 months since she did an intensive with me, and I was excited to get to chat to her about what’s going on and what changes she’s made since we worked together. I hope that you’ll also walk away with some helpful nuggets from her process. We covered: – why Jenny needed to shift from a 6-day workweek to a 5-day one – the desire to reduce her work hours while still increasing her income – the three simple shifts she made to her most time-consuming marketing and admin tasks to make this plan a reality – whether or not these three shifts felt doable, and were they enough? – how these shifts have impacted other things in her business and life – realizing that there's always a different way to approach work, even when it doesn't feel like it – seeing that running a business without hustle and feeling balanced is possible Snow notes: https://jennahellberg.com/podcast/059-reduce-busy-work-as-small-business-owner Jenny's website: https://redcatdesign.co.za Jenny's IG: https://www.instagram.com/redcatdesignct Don’t forget to grab a screenshot of the episode and share/say Hei on IG: https://www.instagram.com/thejennahellberg Find mentioned/current resources here: https://jennahellberg.com/resources Check out my services: https://jennahellberg.com Want to leave me a note? You can do that here: https://jennahellberg.com/note