060: Reid DeRamus - Marketing Tips From HBO Max’s Former VP of Growth

In this episode I talk to Reid DeRamus. He comes from the video streaming world of Hulu, HBO Max, and Crunchy Roll. His background in data analysis helped these companies grow their streaming services.Now he’s taking what he learned into the creator space to help people with their paid newsletters and courses, bringing these growth habits and growth techniques into their solo or small team creator businesses.We spend this episode riffing on business models, and the analytics that you should pay attention to as an individual creator. We also discuss branding, positioning, and local meetups. It’s a fun episode that I think you'll enjoy.In this episode, you’ll learn:Tips for developing your brand and communityReid’s process for curating contentHow to get your work in front of an audienceThe path to over 500K subscribersLinks & ResourcesPatreonWait But WhyCrash Course on YouTubeminutephysics on YouTubeMinuteEarth on YouTubeReid DeRamus’s LinksFollow Reid on TwitterYem