060: The Insider‘s Guide to Digital Business | Dr. Shelly-Ann Gajadhar | Keron Rose

As business owners during these trying times, we are constantly being advised to ‘go digital’ in order to be sustainable and agile. However, putting that into action does not look the same for everyone. Should we start with a website or build an Instagram following? How much does it cost? In this our first Become Investible RoundTable discussion, we discuss how to utilize different digital tools to manage, market, and grow a business, and analyze and leverage data to make the most of digital investments. Both Shelly-Ann Gajadhar and Keron Rose have built and grown their own businesses using different digital strategies. Tune in to learn from their experiences and get the information needed to build out an effective digital strategy for any business.   Resources: Watch this interview on YouTube