062: Niche Domination

Episode 62 of the The Selling Show podcast, hosted by David Newman, titled "062: Niche Domination" was published on February 12, 2019 and runs 27 minutes.

February 12, 2019 ·27m · The Selling Show

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Episode Description

062: Niche Domination with Alan Berg

Alan Berg, CSP, chats with David on how he found success through dominating the wedding business niche and the its sub niches. Alan tells us why promoting yourself as an expert of specificity can really open more doors than that of a generalist.

In This Episode, You'll Learn…

How Alan got into the wedding industry
Why he chose to narrow his business down to the wedding industry
Leaving behind your previous industry
Finding your niche
Watch, do, then teach
Finding and marketing your sub-niches
The impact of international testimonials

Links and Resources Mentioned in This Episode

Alan's Website

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