067 - Creating an Authentic Brand to Stand Out in your Industry with Karima Neghmouche

Here's what we chat about in this episode:- How to craft a personal brand that’s in it for the long haul.- How to ignore shiny object syndrome.- How to ignore the noise + trends and stay in your own lane.- How to craft a business that is genuine to who you are + attracting clients that are attracted to that.About Karima:My name is Karima. (Carrie-Muh)I’m your brand + website fairy godmother and I’m going to completely transform your online presence. ✨Authenticity is magnetic and that’s what's going to attract your soulmate clients who pull out their credit cards when they land on your site because they know you’re right for them.So who am I? I’m a branding + web design expert, self-care enthusiast, rescue dog mama x2, self-proclaimed home renovation queen, and believer that pineapple does belong on pizza.Over the last year and a half, I managed to chase my dreams recklessly until I was able to quit my full-time job and build a brand and business that I am IN LOVE WITH. It wasn’t always that easy though…When I graduated college, I had my dream career (making 30k writing for a few national magazines with literally no benefits…) but it’s what I thought I wanted.Just a few months after starting, I got fired from that job. Cue: panic. I felt like such a loser, I had graduated from college top of my class (with a degree in Public Relations and minor in Marketing) and I couldn’t keep my first job? Who would ever hire me again?Turns out, I got a job with a sexy title: a Director of Marketing for over ten healthcare companies. That’s where I really honed in on my web and graphic design skills. And that’s also when I realized I wasn’t meant to be a worker-bee for men in the corporate world for the rest of my life.SO, WHAT’D I DO? I HIRED A BUSINESS COACH. I QUIT. NOW I AM LIVING MY OWN DREAM.How to DIY your own Brand - https://karimacreative.com/Creative Minds Think Alike Podcast: https://karimacreative.com/podcastJoin the Crush the Rush Community -www.facebook.com/groups/crushtherushI hope these tips help! Keep in touch!Leave me a message at hollymariehaynes.com or instagram.com/holly_marie_haynes