069 - How To Market Your Coaching Business On LinkedIn

For this episode, you might want to grab a pen and paper to jot down notes! You can always listen to this episode again if you need to shake your memory.   In this episode, Karen shares tips on using LinkedIn to get your next coaching client and it all starts with your LinkedIn profile. Your LinkedIn profile is where your digital brand lives online. Listen and learn how to develop a strong LinkedIn headline, build your network, and more. Most importantly, learn how to turn your connections into clients in this episode. Tune in!   #GoodGirlsGetRich We want to hear your thoughts on this episode! Leave us a message on Speakpipe or email us at [email protected]. Episode Spotlights: How to use LinkedIn to get your next coaching client? (4:00) People often go to LinkedIn to look for a coach. Make sure you come up with the searches. (5:27) You can be the person that comes up when people on LinkedIn are searching for someone to hire you on the topics you support. You can control this. (6:57) Karen's advice: Stop using Facebook Ads until you got your SEO in place. (8:15) Your LinkedIn profile is where your digital brand lives online. (9:30) Do a good job with keywords and utilize LinkedIn's 'My Dashboard' section strategically. (10:44) Make your programs and your descriptions results-based. (13:34) Don't overlook the 'Skills & Endorsement' section. (14:57) Be Proactive, Not Reactive to Building your LinkedIn network. Avoid this common mistake (16:39) Your goal is to ultimately get as many people from your LinkedIn network on the phone. (20:10) There are many different of connections that you might want to have. (23:17) Leverage your LinkedIn profile for PR. (24:28) Turn your connections into clients. (25:25) Do you know your LinkedIn's Social Selling Index? (27:29) Quick recap of the tips from this episode (28:49) Resources Mentioned In This Episode: Do you have a content strategy? Check out GGGR Episode 68: Being a Content Writing Rockstar with Lacy Boggs and learn about tips about stepping up your content marketing strategy. Level up your LinkedIn Profile with these resources: GGGR Episode 16: 3 Secrets to Writing a Great LinkedIn Headline GGGR Episode 38: Writing a LinkedIn Summary That Attracts High-Paying Clients GGGR Episode 58: Your LinkedIn Profile – Bragging or Owning? Know more about LinkedIn's Social Selling Index here – GGGR Episode 26: What's your score? LinkedIn's Social Selling Index (SSI) Join our Facebook group here.   Help Us Spread The Word! It would be awesome if you shared the Good Girls Get Rich Podcast with your fellow entrepreneurs on twitter. Click here to tweet some love! If this episode has taught you just one thing, I would love if you could head on over to Apple Podcasts and SUBSCRIBE TO THE SHOW! And if you're moved to, kindly leave us a rating and review. Maybe you'll get a shout out on the show! Ways to Subscribe to Good Girls Get Rich: Click here to subscribe viaApple Podcasts Click here to subscribe viaPlayerFM You can also subscribe viaStitcher Good Girls Get Rich is also onSpotify Take a listen onPodcast Addict