#07 Hotel Growth Podcast | Building a lifestyle hotel brand with ZERO reliance on OTAs with Ben Harper

In this inspiring episode of The Hotel Growth Podcast, Adam Hamadache sits down with Ben Harper, the visionary CEO behind Watergate Bay and Another Place. Together, they delve into Ben’s innovative approach to running successful hotel businesses while staying true to their lifestyle brand ethos. Ben reveals the strategies behind creating destination experiences that resonate deeply with guests, fostering loyalty without depending on online travel agencies (OTAs). From cultivating a unique brand identity to prioritising guest connection and direct booking channels, this conversation is a masterclass for hoteliers aiming to thrive in a competitive market.