073: Roberto Candelaria - Sponsorship 101

Every business or non-profit can use a little more money. At least every one that I know! What if you could get that money without having to physically pay it back? I mean someone gives you money, not for you providing a product or service but to help you fund an event, initiative, or even upgrade your equipment. Would you want in? My guest today is the master of creating relationships that get you sponsorship money year-after-year all while helping you build a stronger business. Roberto shares the common mistakes people make when going after sponsorship dollars, who you really need to reach out to in an organization and even how to get dollars when you are just starting out. Plus he shares how you can get a free 5 part video on getting started. Roberto C. Candelaria is an uncle, dreamer, and Disney kid at heart! He is also founder of Sponsorship Boot Camp and author of the International Bestselling book,Relationships Raise Money: A Guide to Corporate Sponsorship. An in-demand Mentor, Strategist, and Consultant Roberto has worked with companies such as American Airlines, BMW, DELL, Disney, Enterprise Car Rentals, Hilton Hotels, Southwest Airlines, State Farm Insurance, Wells Fargo, and Zappos – to name a few. A recognized industry leader, Roberto's products and presentations have made him renowned, innovative expert. As one client recently said, "If you follow his plan, success is inevitable."   www.sponsor101.com