074 Former NBC Sports Philadelphia President on The Business of Sports

Brian Monihan spent nearly 40 years at the intersection of sports, media, and sponsorship, including 14 years as President and General Manager of NBC Sports Philadelphia. In that role, he oversaw media rights, team partnerships, and the network's evolution from a cable channel into a full multiplatform brand serving the Eagles, Flyers, Phillies, 76ers, and Wings.In this conversation, Brian shares what he learned navigating the business behind Philadelphia's biggest sports franchises, from rights negotiations and sponsorship strategy to leading a major regional network through one of the most disruptive periods in media history.