#075 Cogo EMEA CEO Emma Kisby: Put Purpose at the Heart of Business

Solving the climate crisis is surely going to be a group effort that requires a majority of the people in the world. Fortunately, there is a tech company like Cogo that’s helping to lead the way. Cogo is helping individuals and businesses to better understand their carbon footprints and make choices to help reduce carbon emissions. They’ve started by partnering with big banks but have aspirations to do far more. Emma Kisby, the EMEA CEO of Cogo, joined startup coach Roland Siebelink on the latest episode of the Midstage Startup Momentum Podcast. She spoke about how Cogo turns complex data into something far easier for people to understand about their carbon footprint. She also talked about the history of Cogo, what makes this startup unique, and the future of Cogo. How Cogo has created partnerships with big banks and created confidence in them. How to take a proof of concept in one country and expand it to others. How and why Cogo has defined its principles aimed toward growth. The challenges that come with focusing on speed to market. How a startup can hold true to its principles without losing its agility.