[08] Quello che le parole non dicono

from Linguistica meno ostica · host [EDUNEXT] Università degli Studi di Pavia

Esploriamo alcune tecniche persuasive che sfruttano il modo in cui il nostro cervello interpreta i messaggi. Bibliografia: Lombardi Vallauri, E. (2019). La lingua disonesta: Contenuti impliciti e strategie di persuasione. Il Mulino. Sbisà, M. (2007). Detto non detto: Le forme della comunicazione implicita. Laterza. Sperber, D., & Wilson, D. (1986). Relevance: Communication and cognition. Harvard University Press.

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