08 - Shotlist Studios - The Story of Alejandro Paredes

Today we welcome Alejandro Paredes, Co-founder and CEO of Shotlist Studios.One of the most intelligent entrepreneurs I’ve met in my journey to date.This guy knows the science behind building communities and marketing in the digital age!Tune in to learn more about his unique approach.00:00:00 - Alejandro’s background and how he co-founded Shotlist Studios00:05:28 - Bridging the gap between business and creative worlds00:08:04 - Building a network of creatives through community engagement00:13:11 - Keeping creatives passionate and involved in projects00:17:40 - How the marketing landscape is shifting towards authenticity and storytelling00:19:28 - Keeping up with marketing trends and technologies00:24:25 - Core pillar of marketing: telling a compelling story to differentiate from competitors00:24:25 - Understanding your client’s goals and target audience00:25:39 - The importance of building authentic and engaged communities in the digital age00:33:14 - Alejandro emphasizes the importance of staying open-minded, and connecting with others to gain new perspectivesIf you would like to learn more about Alejandro you can check him out here:Instagram: https://www.instagram.com/shotliststudios/?ref=159&hl=afLinkedin: https://www.linkedin.com/in/alejandrogparedes/Website: https://www.shotliststudios.com/