083: Instagram for Your Yoga Business with Daniel McIntire

083: Instagram for Yoga Teachers with Daniel McIntire   As a yoga teacher have you thought about creating an Instagram account? Do you already have an Instagram presence and wonder if you're on the right path? Have you thought about creating a separate account for your yoga business? Today's guest, Daniel McIntire, the founder of Influncrrs helps to answer these and many more questions about Instagram.   Daniel McIntire knew yoga was right for him the first time he tried it. It took him over 3 years to consider teaching but when he did his 200 YTT it was another great fit. He began by teaching part-time and expanded into full-time teaching when he quit his corporate job in 2016. He taught several classes a week to sustain a living but found in time that he was getting burnt out.   Daniel has happily found a place for yoga in his life- as a hobby. He has found his current niche as the creator and owner of Influncrrs by following his passion for incorporating his yoga practice into his online presence. As he expanded his skills in this area, he was able to help others market events on Snapchat and Instagram. Daniel came to realize that he felt most passionate about and excelled in guiding clients through expanding their business through Instagram. When working with his clients focuses on a couple of key goals 1) to increase traffic to their Instagram account and 2) encourage public engagement and feedback.   Daniel shares many gems including the importance of quality over quantity when it comes to posting, the value of public engagement in the comments section, and his 3 key components to a good post.   7:05 Daniel's yoga journey   12:00 How Daniel started sharing his yoga on Instagram and then turning that into a career   16:35 How often Daniel recommends posting- quality over quantity   19:55 How Daniel prepares his Instagram posts- gives himself 30 minutes in a quiet space and reflects on the subject of the post   21:45 Daniel on captions and the opportunity it affords to connect with your words, along with your photo   22:25 The Importance of interacting with your audience by replying to comments- Daniel checks in daily   23:20 Shannon asks Daniel whether she should have a personal account and a separate business account   27:35 Daniel on Instagram Stories and cautions putting out too many stories and how they can be beneficial for showing another side of yourself   30:55 Shannon asks for advice on engaging her followers with her podcast-related posts   34:00 Daniel's helps his client to draw out what they have to offer and talks about the importance of clients creating their own content   34:55 On Daniel's realization that engagement is more valuable than followers   35:25 How Daniel helps his clients 1) get traffic to their account 2) get more engagement with their content (such as a free e-book) which helps clients create a list of leads, discover their niche, and develop a long-term strategy   37:25 Daniel's feeling that there is so much misinformation about social media engagement and that it is simpler than is perceived   39:35 The best way to connect with Daniel and request a free week of consultation   42:30 Linktree- allows you to share more than one link on Instagram   43:30 Shannon's wrap-up and key takeaways Links   Daniel on Instagram @dmacyoga   Daniel's Business on Instagram @nfluncrrs   Daniel's partner Courtney on Instagram @courtrandyoga   Shannon's Instagram Account @shannon_crow_yoga   Influncrrs E-Guide: Win on Instagram   Fuel Yoga Workouts in Portland, OR   The Connected Teacher Facebook Group   Follow The Connected Teacher on YouTube   Book a Consultation Call with Shannon   To Contact our virtual assistant Samantha Scott for website design help and more:   Tech Crazy Va: Website Design, System Efficiencies & Virtual Assistant Services 7-Steps to Link Schedulicity to your Instagram account   Gratitude to our Sponsor Schedulicity