086 Setting Your Interior Design Rates: From Surviving to Thriving
from The Design Dialogues Podcast Hosted by Beth Bieske
In this weeks Thursday episode, I dive deep into one of the most challenging aspects of running a design business - setting (and raising) your hourly rate. Inspired by a recent Health Check session with a designer, we explore why so many talented designers undercharge and how to break free from this cycle. I hope you enjoy the episode. Beth xx Episode Highlights: • Why random rate-setting leads to burnout • How to calculate your actual required hourly rate • The real impact of undercharging on your business • When and how to communicate rate increases • Why raising rates is about respect, not just money Key Takeaways: ✨ Your rate needs to be based on real numbers, not market assumptions ✨ Consider your ideal annual salary, not just survival needs ✨ Account for actual billable hours (hint: it's not 40) ✨ Undercharging attracts budget-conscious clients who don't value expertise ✨ Higher rates mean better service for fewer clients The Right Way to Set Rates: • Start with your desired take-home pay • Calculate actual business expenses • Consider real billable hours • Factor in business growth • Account for expertise and value Perfect For: • Designers who know they should charge more • Business owners feeling burned out • Anyone struggling with pricing confidence • Designers ready to increase their rates • Those wanting sustainable business growth Want to work together? Here are the ways I can help you in your business. 1.Sign up to our MAILING LIST where each month you will receive helpful business tips straight to your inbox 2. Start a HEALTH CHECK today. We will work together for 8 weeks and improve your systems and processes. I only have 8 spots available every month. 3. Start my course THE PROCESS so you know exactly what to do when in your interior design studio. 4. Have a look at THE RESOURCE STOCKROOM - this is where you will find our short courses and free resources to help you run a better interior design studio 5. Want to use our tool MTTD in your studio? Start your FREE 30 DAY TRIAL today.
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