09: Build Your First AI Assistant: Custom GPTs & Claude Projects for Queens Who Want to Rule

Building a custom AI assistant isn’t just for tech bros and data nerds. It’s for business queens who are done wasting time on repetitive tasks and ready to let AI carry some of the load—on their terms, in their voice, with zero compromise on brand. In this episode, I break down exactly how to create your first custom GPT (or Claude project) and use it like a trained team member who never takes a vacation. Inside this episode: Why generic AI is holding you back and what custom assistants do differently The one task you should start with to get instant ROI Step-by-step instructions for building a custom GPT or Claude project that works like your digital right hand Pro tips for training it on your brand voice, avoiding common mistakes, and getting results that actually sound like you How to tag in different assistants mid-convo to streamline your workflow without the tech headache This isn’t about automation for the sake of it. It’s about amplifying what you do best. Let your AI assistant do the grunt work so you can stay in your zone of genius and scale smarter. Template: You are an assistant for [YOUR BUSINESS NAME], a [WHAT YOU DO] who helps [YOUR IDEAL CLIENT] achieve [MAIN BENEFIT]. My brand voice is [3 ADJECTIVES] but never [WHAT TO AVOID]. Your primary purpose is to help me [SPECIFIC TASK]. Always [MUST-HAVE ELEMENTS] and never [ELEMENTS TO AVOID]. When creating content, use a tone that's [TONE DESCRIPTION] and include [SIGNATURE ELEMENTS]. If you're ever unsure about something, ask clarifying questions rather than making assumptions.  Just fill in those brackets with your specific information, and you've got a solid foundation for your first custom GPT!  Connect with Erika! Erika’s Creative Agency: MileEndDigital.com Erika’s Ai Empire: https://aiqueens.substack.com/ Join the Ai Queens Society: AiQueensSociety.com Instagram: @erikatheaiqueen⁠ and @aiqueenssociety LinkedIn: /ejejstanley