EPISODE · Mar 2, 2026 · 5 MIN
#09 - Monday Minute | How to Build a Dealership Proforma That Actually Works
from The Independent Dealer Podcast · host Jeff Watson & Luke Godwin
Welcome to the Monday Minute, brought to you by Podium — your weekly reset to lead better, think clearer, and build your dealership with intention.Before you buy a single car or hire your first salesperson, build your dealership on paper. In this episode, Luke and Jeff break down why a proforma is not optional — it is your blueprint. If you do not know your numbers before you start, you will lose control after you start. Markets change, expenses shift, and grosses move. Disciplined dealers do not gamble. They calculate.Review this week's Sunday newsletter at TheIndependentDealer.com for the full theme and exercises. Not subscribed yet? Sign up now. Let's build this together.SPONSORED BY PODIUM: www.podium.com
What this episode covers
Welcome to the Monday Minute, brought to you by Podium — your weekly reset to lead better, think clearer, and build your dealership with intention.Before you buy a single car or hire your first salesperson, build your dealership on paper. In this episode, Luke and Jeff break down why a proforma is not optional — it is your blueprint. If you do not know your numbers before you start, you will lose control after you start. Markets change, expenses shift, and grosses move. Disciplined dealers do not gamble. They calculate.Review this week's Sunday newsletter at TheIndependentDealer.com for the full theme and exercises. Not subscribed yet? Sign up now. Let's build this together.SPONSORED BY PODIUM: www.podium.com
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#09 - Monday Minute | How to Build a Dealership Proforma That Actually Works
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