09: Thinking About Your Business As An Asset

Often times entrepreneurs think about their business as their career, main source of income, or source of passion. What would happen if we shifted our mentality and thought about our business as simply another asset to manage? In today's episode, Neel & David discuss the pros and cons of thinking about your business as an "Asset", and how that shift in mentality can lead to many positive benefits. We discuss: Why people get an emotional attachment to their business Pros / Cons of thinking about your business as an Asset How to analyze return-on-investment (both dollars and time!) from your asset How to shift your mentality towards your business to reap the most rewards