EPISODE · Mar 1, 2026 · 22 MIN
096 // How Do Artists Decide What to Charge?
from Art + Business + Murals · host Sarah Sculley
Pricing is one of the most common and most emotional struggles in building a sustainable art business. In this episode, I walk you through a practical pricing framework you can actually use. We cover income goals, calculating real costs, paying yourself properly, adding profit, and setting boundaries around commissions, prints and workshops.If you have ever wondered whether you are charging too much or not enough, this episode will help you stop guessing and start pricing with clarity and confidence. To join the Group Coaching Program for FREE, use the discount code: FIRSTMONTHFREEWhen you sign up to Group Coaching here. ——— Thank you so much for tuning into the Art + Business + Murals PodcastIf you’d like to say ‘hi’ to me, or if you have any podcast topic ideas or artists you’d like me to interview, please email: [email protected] Please follow along: Instagram // https://www.instagram.com/sculleydesign/ Facebook // https://www.facebook.com/sculleydesign You Tube // https://www.youtube.com/@SarahSculley/videos Website // https://www.sculleydesign.comFeel free to give this podcast a star rating and ‘follow’ so you are notified when new episodes come out each Monday. Please share it with any creatives in your life.
What this episode covers
Pricing is one of the most common and most emotional struggles in building a sustainable art business. In this episode, I walk you through a practical pricing framework you can actually use. We cover income goals, calculating real costs, paying yourself properly, adding profit, and setting boundaries around commissions, prints and workshops.If you have ever wondered whether you are charging too much or not enough, this episode will help you stop guessing and start pricing with clarity and confidence. To join the Group Coaching Program for FREE, use the discount code: FIRSTMONTHFREEWhen you sign up to Group Coaching here. ——— Thank you so much for tuning into the Art + Business + Murals PodcastIf you’d like to say ‘hi’ to me, or if you have any podcast topic ideas or artists you’d like me to interview, please email: [email protected] Please follow along: Instagram // https://www.instagram.com/sculleydesign/ Facebook // https://www.facebook.com/sculleydesign You Tube // https://www.youtube.com/@SarahSculley/videos Website // https://www.sculleydesign.comFeel free to give this podcast a star rating and ‘follow’ so you are notified when new episodes come out each Monday. Please share it with any creatives in your life.
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096 // How Do Artists Decide What to Charge?
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