098: Hillary Carls and Learning from Focus Groups

Ever marveled at the power of a compelling narrative on a jury? Ever wondered how those narratives are crafted? Hillary Carls, a dynamic trial lawyer, joins us in a riveting conversation about the role of focus groups in crafting winning narratives. We recount our experiences and share how these groups have altered our approach to even the most complex cases. Hillary shares her journey to becoming a trial lawyer and how focus groups steered her to victory in a challenging sexual abuse case. The power of visual aids and focus groups in trial cases cannot be overstated. Hillary and I dive into this, sharing our insights on creating visual aids for arguments and understanding your audience. If you're looking to refine a story and turn a complex narrative into a compelling argument, this episode is for you. Hillary reflects on how a focus group's input was pivotal in her sexual abuse case, and together, we emphasize the necessity of focusing on causation in trial cases. In this episode, you will hear: Exploring focus groups in challenging cases The importance of visual aids and focus groups in trial cases PowerPoint presentations and the "Show me yours, I'll show you mine" strategy Preparing mediators in advance Follow and Review: We'd love for you to follow us if you haven't yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We'd love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select "Ratings and Reviews" and "Write a Review" then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast. Supporting Resources: Would you like to learn more about Hillary or connect with her on a case? Email her directly at: [email protected] Episode Credits If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com Let them know I sent you.