Blue Thursday Discusses the Future of NIL for Georgia Southern Athletes

01-02-25 | Amy Hughes and Danny Reed joined Travis and Bryan for Blue Thursday on East Georgia’s Morning Show to discuss Name, Image, and Likeness opportunities for student-athletes at Georgia Southern University. The conversation focused on how NIL opportunities continue to grow for athletes across all sports, not just football and basketball. Amy explained how athlete branding, licensing, sponsorships, and community partnerships are creating new ways for student-athletes to build their personal brands while representing Georgia Southern. Danny also shared insight into the evolving college athletics landscape and what these changes mean for Eagle Athletics moving forward.