#1 - 6 idées reçues sur la publicité Facebook

What this episode covers

Je décrypte six idées reçues très répandues au sujet de la publicité Facebook :1. "Si je n’ai pas un gros budget publicitaire, la publicité Facebook ne sera pas efficace."2. "La publicité Facebook, c’est bien uniquement pour des campagnes de notoriété/branding."3. "Si je n’ai pas de site web, je ne peux pas utiliser la publicité Facebook."4. "On peut mettre autant de texte qu’on veut dans l’image d’une publicité Facebook."5. "Créer une publicité « à partir d’une publication existante » revient au même que de sponsoriser une publication."6. "Si un ensemble de publicité a de bonnes performances, j’ai intérêt à augmenter fortement le budget de cet ensemble."Bonne écoute !----------Retrouvez l'article "6 idées reçues sur la publicité Facebook" sur le blog Neomedia.----------Liens utiles :Outil de vérification du texte dans l'image----------Vous avez une question sur la publicité Facebook ? Posez-la moi et j'y répondrai dans un prochain épisode :Sur Twitter : @jdonyoSur Facebook : @neomedia.io----------Pour recevoir ma newsletter (2x / mois), vous pouvez vous inscrire ici : https://neomedia.io/newsletter----------Musique : "Gringo Star" de Chilly Gonzales Hébergé par Acast. Visitez acast.com/privacy pour plus d'informations.

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How long is this episode of No Pay No Play?

This episode is 18 minutes long.

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This episode was published on January 9, 2019.

What is this episode about?

Je décrypte six idées reçues très répandues au sujet de la publicité Facebook :1. "Si je n’ai pas un gros budget publicitaire, la publicité Facebook ne sera pas efficace."2. "La publicité Facebook, c’est bien uniquement pour des campagnes de...

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