1: Colleen Sellers, Group Brand Director at Johnson & Joh...

What this episode covers

Johnson and Johnson's own Colleen Sellers sits down with Alan Hart to shares insights into what made Zyrtec's Muddle No More Campaign such a complete success, as well as how she personally approaches brand planning, her research, and how she feels women in leadership positions can help themselves.Support the show: https://www.patreon.com/marketingtodaySee omnystudio.com/listener for privacy information. Hosted on Acast. See acast.com/privacy for more information.

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Frequently Asked Questions

How long is this episode of Marketing Today with Alan Hart?

This episode is 26 minutes long.

When was this Marketing Today with Alan Hart episode published?

This episode was published on July 19, 2015.

What is this episode about?

Johnson and Johnson's own Colleen Sellers sits down with Alan Hart to shares insights into what made Zyrtec's Muddle No More Campaign such a complete success, as well as how she personally approaches brand planning, her research, and how she feels...

Can I download this Marketing Today with Alan Hart episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.