EPISODE · Jul 26, 2021 · 40 MIN
1. Community Over Competition is BS: Tips to Navigate Your Competition in a Healthier Way
from On Your Terms®
There can be so much pressure to engage with people offering the same professional services that you do online – especially when you’re starting out. I’m here to tell you that “community over competition” is BS. Don’t listen to it. That doesn’t mean you can’t be polite and friendly with other people doing what you do, but at the end of the day, they’re not your clients and they’re never going to be your clients. You only have a finite amount of time and energy to spend professionally, so why waste it on your competition? Taking a step back will be better for you in more ways than one. It can feel counterintuitive so here are my six tips for navigating online communities and social media and an explanation of why each one is the right thing to do.I reached out for questions on this topic, so I also answer a few of those on this episode. I explain how avoiding consuming the work of your competitors will make you feel healthier in the long run and how it’ll lead to you doing better work and I also lay out how you can still be friends with your competition just because you’re not necessarily seeing their Instagram posts any more!In this episode, you'll hear… 03:16 - Engaging with your competition online09:45 - The pitfalls of being a follower14:43 - Dealing with analysis paralysis17:46 - Standing out from the competition21:50 - Outsourcing market research24:16 - Connecting with your ideal clients25:44 - What to do when your competition buys your product29:34 - Answering your questionsCONNECT:Get Sam's weekly newsletter, Sam's SidebarFollow Sam on InstagramFollow Sam on YouTubeSubscribe to Sam's Substack, Beyond BusinessTake Sam's free legal workshop "5 Steps to Legally Protect & Grow Your Online Business"DISCLAIMERMentioned in this episode:Legal WorkshopDo you feel lost thinking about how to legally protect your online business? Head to mylegalworkshop.com to sign-up for immediate access to my free 1-hour legal workshop, 5 Steps to Legally Protect & Grow your Online Business.Legal Workshop
What this episode covers
There can be so much pressure to engage with people offering the same professional services that you do online – especially when you’re starting out. I’m here to tell you that “community over competition” is BS. Don’t listen to it. Here are my six tips for navigating online communities and social media and an explanation of why each one is the right thing to do.
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1. Community Over Competition is BS: Tips to Navigate Your Competition in a Healthier Way
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