1 - How to Prepare Your Jewelry Marketing for 2019

Do you have your marketing strategy in place for 2019? You'll want to listen to this episode before you start making decisions about how you'll be allocating your budget and efforts. At the 2018 GIA Symposium, Scott Galloway – marketing professor and founder of market research platform Gartner L2 – shared his thoughts about the future of jewelry, and he predicted that brands will need to promote a culture of experimentation and innovation in order to stay relevant. You may be surprised to learn that your marketing can support a culture of experimentation and innovation for your jewelry brand. Listen to find out how. Check out the accompanying blog post here: http://joyjoya.com/2018/10/15/how-to-prepare-your-jewelry-marketing-for-2019/