#1 Release: Leadzeit by Hans Ratzmann & Christian Beller

from Leadzeit | Monthly Sales & Marketing in B2B · host Hans Ratzmann & Christian Beller

In dieser Auftaktfolge sprechen Christian Beller und Hans Ratzmann über die sich wandelnde B2B-Marketinglandschaft und warum Podcasting als Content-Format gerade jetzt an Bedeutung gewinnt. Außerdem diskutieren sie, wie generative KI Marketingstrategien verändert, welche Rolle Authentizität in Video-Content spielt und warum es gar nicht so einfach war, ihrem Podcast einen passenden Namen zu geben. Freu dich auf praxisnahe Einblicke zu Lead-Generierung, Vertriebsstrategien und den digitalen Trends, die das Marketing von morgen prägen werden.

Episode metadata supplied by the publisher feed · Published May 2, 2025

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#1 Release: Leadzeit by Hans Ratzmann & Christian Beller

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