EPISODE · Jan 10, 2025 · 39 MIN
1. The Art of Creating Meaningful Brand Narratives
from Brand Story Lab · host Specular Studios
In our first episode, I sit down with Sam Neukom, CEO and co-founder of Northbound, a brand strategy studio. We discuss the art of creating meaningful brand narratives, why context is key, and how Sam’s team helped reframe the branding for Oleria, a security company, by choosing love over fear.
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1. The Art of Creating Meaningful Brand Narratives
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This episode was published on January 10, 2025.
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