10.2 The Ins and Outs of a Useful Marketing Plan for Authors

Would you go on a trip to a new destination without a map? You may be up for that challenge but I know I’d get lost. Would you attempt to put together a piece of IKEA furniture without the directions? If you’ve done it a time or two before maybe not, but I’d rather get it done than see how long it would take me to do it without directions. What about finish school without a plan? Dive into a career without a plan? Build a home without a plan? Do I need to go on? Plans are amazing, when they p...