EPISODE · Dec 10, 2025 · 30 MIN
#10 Friend of the show: how Chillafish uses AI in the toy industry
from AI unwrapped · host CROPLAND
In this episode of the CROPLAND Podcast, Geert Vromman welcomes his friend and entrepreneur Seppe De Roeck. Seppe is the founder of Chillafish, a Belgian brand known for designing innovative and sustainable ride-on toys.The two dive into Seppe’s vision on building high-quality products and the challenges of operating in a global market. They also explore how AI is being used at Chillafish: from experimenting with generative language models to the potential of agentic AI in business processes.Seppe shares his experience with implementing AI tools in his company, and his perspective on how AI will shape the future of business operations.Listen now!
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#10 Friend of the show: how Chillafish uses AI in the toy industry
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