EPISODE · Apr 22, 2024 · 24 MIN
#10 - Ideal Customer Profiles: Know who you are selling to!
from Decoding Story-Based Marketing Podcast · host Decoded Strategies
Do you know your target audience? Have you worked through your Ideal Customer Profile? If not, you are missing out on a huge opportunity to be relevant and meaningful in your marketing. In today's episode, Kristin, Annie, and Bo discuss why an Ideal Customer Profile (ICP) is so important and how you can utilize yours once you've created it.
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#10 - Ideal Customer Profiles: Know who you are selling to!
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