EPISODE · Jun 10, 2026 · 25 MIN
10 Million Words, Zero Escalations: Effective Retail Localization with Aydin Gür
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In this episode of The Agile Localization Podcast, host Stefan Huyghe is joined by Aydin Gür, an Apple Retail Globalization Editor for the Turkish market, to discuss what in-store audits reveal that dashboards can’t, how a perfectly translated survey string once triggered a social media crisis, and why his team has maintained zero escalations since 2018.
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10 Million Words, Zero Escalations: Effective Retail Localization with Aydin Gür
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