#10: QUALIPET Treuekarte mit Julia Herz - Loyalty Talk

What this episode covers

Der Loyalty-Talk feiert sein erstes kleines Jubiläum. In dieser 10.Episode ist Julia Herz zu Gast. Julia ist Leiterin der QUALIPET Digital AG und damit unter anderem verantwortlich für die QUALIPET Treuekarte. QUALIPET hat bereits vor 30 Jahren die Wichtigkeit von Kundenbindung erkannt und sehr früh in ein Loyalitätsprogramm investiert. Im Loyalty Talk sprechen wir über Verhaltenssteuerung mittels Punkten, Stärkung des Customer Engagement und die Nutzung der Kundendaten zur Verbesserung der Customer Experience. Zudem sprechen Julia und ich über Erfolgsfaktoren, Herausforderungen und Trends im Loyalty-Marketing. Weiterführende Links: QUALIPET AG: www.qualipet.ch QUALIPET Treuekarte: www.qualipet.ch/i-service/treuekarte Julia Herz auf LinkedIn: www.linkedin.com/in/julia-herz-1275b132 Der Host Michael Bietenhader auf LinkedIn: www.linkedin.com/in/michaelbietenhader Alle Folgen des Loyalty Talk: www.loyaltytalk.ch Mehr zur MilesAhead AG: www.milesahead.ch Loyalty Report der Schweiz: www.loyaltyreport.ch

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Frequently Asked Questions

How long is this episode of Loyalty Talk?

This episode is 36 minutes long.

When was this Loyalty Talk episode published?

This episode was published on January 21, 2021.

What is this episode about?

Der Loyalty-Talk feiert sein erstes kleines Jubiläum. In dieser 10.Episode ist Julia Herz zu Gast. Julia ist Leiterin der QUALIPET Digital AG und damit unter anderem verantwortlich für die QUALIPET Treuekarte. QUALIPET hat bereits vor 30 Jahren...

Can I download this Loyalty Talk episode?

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