10 - Spa Co-Owner Julie Wilson of Body Kneads, Etc talks about making the big leap, growing a spa, and making a family business work

When I first met Julie, she was living in the corporate world traveling five days a week.  A move to Nashville, TN because of her husband's job made her re-evaluate what she wanted to do with her life.  So what did she decide to do?  She became a message therapist, and launched a spa with her daughter in Lebanon, TN. Not only is she surviving four years later, their business is THRIVING.  Each year, they're maintaining incredible growth rates, and amazing survey ratings from their clients (98%, when the average is around 80%). Julie shared with us how she got started, what she has done to stand out from a typical spa and make them different, and how she's made a partnership work with her daughter.